Keller Williams Greater Seattle add business sales arm
Written By: Puget Sound Business Journal
Apr 27, 2012
WABrokers Joins KW
Keller Williams Greater Seattle is pioneering a new business for the Austin-based real estate brokerage franchise: the buying and selling of businesses, in addition to residential and commercial property.
Keller Williams Greater Seattle has acquired Washington Brokers, a Seattle-based company that operates a global investment club for buying small businesses such as restaurants and mini-marts. Financial terms of the transaction were not disclosed.
Larry Braden, Washington Brokers founder and managing broker, and Ron Sterling, vice president of training and compliance, have joined Keller Williams Greater Seattle. The Keller Williams Greater Seattle website will link to the Washington Brokers' web portal that carries business listings. The agents working with people who are buying or selling businesses will refer them to Keller Williams agents in the area who can help them buy or sell their homes.
If the new business line is as synergistic as expected, parent company Keller Williams Realty Inc. will start offering businesses for sale through all of its affiliates around the world.
Keller Williams Realty is the second-largest real estate franchise operation in the United States, with more than 78,000 associates in North America, including more than 3,000 associates in 28 location in the Northwest. The company is expanding overseas, with plans to be in 10 additional countries by the end of the year.
“We’ve been working on this for a year and a half,” said Shari Jansen, team leader for Keller Williams Greater Seattle.”All the people coming into the area to buy businesses all need homes.”
Jansen said that Keller Williams has gotten four referrals for home sales in the past two weeks from its new Washington Brokers business.
JEANNE LANG JONES covers retail and real estate for the Puget Sound Business Journal. Phone: 206-876-5426 | Email: [email protected] Click here to sign upfor the PSBJ Daily Update. Source: